UK's The Guardian talk about Kpop

Last night the UK's the Guardian posted an article about K-pop:
Bored by Cowell pop? Try K-pop
Korean pop music – driven by soap operas, not reality TV – is beginning to make serious inroads in the west. Live magazine contributor Edwina Mukasa joins the crush at the front

Then again there are some things in the article that makes my eyebrows to go higher... but it's awesome that K-pop is starting to become even more global!!
(I mean it's not many who knows Korean language in Europe etc..)

Full article can be found here: http://www.guardian.co.uk/music/2011/dec/15/cowell-pop-k-pop